“This is a way to protect the intellectual property of the film,” says Randy Hermann, Red Granite’s chief financial officer.įor $100 and up, the company says, fans will have the opportunity to own collectible NFTs linked to scenes from the Martin Scorsese megahit, which grossed more than $400 million at the box office. So Red Granite is seeking to sell nonfungible tokens, or NFTs, to help it monetize the fan base and keep pirates at bay. But Red Granite Pictures, the production company that owns the rights to Wolf, doesn’t get a cent of that money. Thousands of memes and clips circulate on sites such as Discord and Reddit, and countless goods based on the movie-posters, iPhone cases, hoodies-sell on EBay, Etsy and Redbubble. The 2013 film The Wolf of Wall Street, starring Leonardo DiCaprio as the debauched-stockbroker-turned-felon Jordan Belfort, has achieved cult status on web forums.
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